Finished copy for one homepage

Your homepage needs the words. We’ll write them.

Send your notes, draft, or existing page. Get complete, human-reviewed homepage copy that makes your value clear, sounds like your business, and gives the right people a reason to take the next step.

For your business or a client project.

$499USD · One time · Plus applicable tax

One homepage. One complete version. One round of changes.

First delivery: three business days after your complete brief is accepted. We confirm the delivery date before writing.

Copywriting only. Design and publishing are not included.

Agency rates$199/month + $299/packEvery homepage pack is $299 with an active paid agency membership.
FROM NOTES TO FINISHED COPYFictional example
01 What this business gave usRead the notes
“We do lawn mowing and seasonal cleanups in North Atlanta. Regular mowing or a one-off cleanup. Written estimate before booking. For homeowners who want the yard looked after without another weekend chore. Please don’t promise a perfect lawn.”
02 The opening we would writeCopy excerpt
FIELDWORK / LAWN CARE

Regular mowing.
Seasonal cleanups.
One less weekend job.

Fieldwork helps North Atlanta homeowners keep the yard in order. Get a written estimate for regular mowing or a one-off cleanup before you book.

WHY THESE WORDS

Names the work, the area, and what happens before booking. No vague “outdoor transformation” or promise of perfection.

Read the whole page

Sample presentation only. Website design is not included. Explore other wording and section orders inside the full example.

Finished writing, not more homework.
Founder-led review before delivery.
Your part is short

You don’t need to start from scratch.

01 / YOU SEND

Send the material you already have.

A draft, service notes, an old page, or the way you explain the business to someone new. Tell us who the page is for and what it should help them do.

No polished brief or kickoff call.
02 / WE WRITE & REVIEW

We work out what belongs, then write it.

We organize the sections, write the copy, and check the finished page against your brief. Missing facts are flagged, not filled with invented proof.

First version within 3 business days of acceptance.
03 / YOU REVIEW & USE

Review one complete version.

Read the whole homepage and send your feedback together. One round of changes within the accepted brief is included. You or your website builder handles implementation.

Changes within 2 business days of accepted feedback.

You’ll know when the clock starts. Within one business day of receiving your brief, we confirm it is ready or explain what is missing. We confirm your delivery date before writing. Time waiting for your replies is additional.

Included in your $499 pack

The actual copy. In the order you need it.

A copy document organized by section, ready to use in your website editor or hand over to your designer.

1 homepage8 sections maximum1,200 words maximum

Headings, supporting text, calls to action, and FAQs agreed in your brief. One complete version for one business and one main reader or audience, with a standard JSON export available.

One round of changes. Wording, tone, and emphasis within the original brief. Errors we introduce are corrected without using that round.

Not included: website design, development, publishing, extra pages, original interviews, keyword research, or a separate strategy report. A standard JSON copy export is available; custom integrations are not.

Up to eight sections and 1,200 words total, including up to four FAQs. Eight is a limit, not a target. Your delivery date is confirmed after brief acceptance.

Different businesses. The same need to be understood.

Written for your business and the people you need to reach.

A service business, coach, product, software company, or information-led organization. One main audience and purpose give the writing its direction.

AI-generated page formats illustration
AI-generated page formats illustration
Find an example for your kind of page8 uses. The same focused scope.

For marketing sites, standard information sites, and one-page business websites. Solo, small, and midsize teams welcome. One main audience and one page per pack. Illustrations are fictional, not customer results.

Writing, editing, and accountability

The review is part of the work.

We check the copy against your source material, remove vague claims, and make sure the page reads as one complete piece.

We check the facts.Your information is the source. No invented proof or business claims.
We make the writing specific.The right opening, a consistent voice, and an order that fits the reader.
We review the whole page.A human copy editor edits and approves the exact version you receive.

AI assists with organizing data. Thriveful is responsible for the writing, editing, and human review before delivery. You confirm your business facts before publishing.

Two decisions a reviewer makesIllustrative edits
01 / Keep the claim honest
“Your lawn. Perfect every week.”
The brief promises mowing and cleanups, not perfection. Replace the guarantee with the actual service.
02 / Make the next step useful
“Discover your outdoor potential.”
Request an estimate
This homeowner needs to know the cost before booking. Name that step instead of asking them to interpret a slogan.

Fictional editorial demonstration. The source brief is available in the full example.

20+years building
online businesses
Experience behind the decisions

Led by Adrian.
Built from doing the work.

Websites, software, e-commerce, brand strategy, and marketing. Thriveful brings that experience to a focused job: helping the right person understand your business and know what to do next.

AdrianFounder, Thriveful · Final reviewer
The review standard

Does it say the right thing?
Can we support it?
Can the customer use it?

A practical standard for every pack.
Not a rubber stamp.

What the right words make possible

Clearer value. More confidence. A homepage you’re proud to share.

Your homepage should help people understand your business and feel ready to act. We write toward that goal, with messaging that connects what you offer to what your reader needs.

01 / CLARITY

Make your value easy to understand.

Help visitors see what you do, who it is for, and why it matters to them. Give your offer a clear place on the page and a consistent message from top to bottom.

02 / CONVERSION

Give more visitors a reason to act.

Support better conversions with copy that answers buying questions, explains your value, and makes the next step clear, whether that is an enquiry, booking, or purchase.

03 / ALIGNMENT

Sound like the business you believe in.

Bring your offer, voice, and message into focus. Feel confident that the words reflect what you do and excited to put them in front of the right people.

04 / CLIENT CONFIDENCE

Give clients a homepage that feels like them.

For agencies and studios, deliver copy that reflects the client’s business and helps them see their value on the page. Give them words they can feel proud to put their name to.

We work from your supplied information. Original customer interviews, independent market or competitor research, and a full brand identity are outside this pack.

See the full writing and review process
Research-informed standards. Practical experience.See what informs the method

Our writing playbook brings together web-usability research, buyer questions, reviewed examples, and editorial checks. Experience building and marketing online businesses helps us apply that knowledge to your brief. Your material supplies the facts. This pack does not include a new customer-research study.

How does this compare with doing it myself?Choose the help you need
Choose the help you actually need

You could do it yourself.
You don’t have to.

The difference is who owns the work between a rough idea and a page you are ready to use.

Do it yourself

Your own AI tool

Useful when you have the time and judgment to brief, prompt, rewrite, and verify the result.

Plan for 4–8 hours of your time.
For briefing, prompting, rewriting, and checking.

Who finishes the writing?You do.
A broader engagement

Copywriter or consultant

A tailored project can suit interviews, original research, multiple pages, or a wider positioning brief.

Homepage writing: $1,500–$3,000.
Consulting: $100–$200/hour.

How does it work?Agree on scope together.

DIY time is a planning estimate; actual effort varies. Indicative USD ranges for outside help come from AWAI’s 2026 pricing guide. Scope and provider affect the quote; broader engagements can cost more.

Choose what fits this project

One homepage. Finished writing.

One complete version and one round of changes. White-label use is included.

Save time on writing and editing.

A single projectOwners · teams · freelancers

Homepage Copy Pack

Bring your notes, draft, or existing page. We turn that material into the words for one homepage.

$499USD / pack
One complete homepage, written for your brief.
Human review and one round of changes.
Copy you can use yourself or hand to a designer.

Save $200 on every pack. With active membership.

For recurring client workAgencies · studios

Agency membership

Order homepage copy when each client project is ready.

$199/ month
+
$299/ pack
$200 off every homepage pack. With an active membership.
Same scope, review, revision, and white-label handoff.
Unlimited packs at $299 each while membership is active.

Membership and packs are separate purchases. No packs included. Monthly renewal. Cancel before renewal.

Would membership save me money?See the actual totals
Packs this billing cycle
Save $201 vs $998 buying separately.$797 totalIncludes the $199 membership fee and 2 packs.

All amounts USD, before applicable tax. Each pack: up to 8 sections / 1,200 words total. Membership includes no packs. Every pack is $299 during an active paid membership, with delivery dates confirmed after brief acceptance.

Optional, after the writing

Want a head start
on the build, too?

AI-generated HTML handoff illustration · developer connections not included
AI-generated HTML handoff illustration · developer connections not included

We can put your approved copy into a responsive HTML homepage. Editable files. Your host. Your developer.

HTML Starter · $299 once, in addition to your Copy Pack. One page, from your approved words. Hosting and live integrations are not included.

See the HTML handoff

Optional add-on. You can decide after approving the copy. No extra step at writing checkout.

The brief-fit guarantee · launch policy

We stand behind
the brief we agree on.

If we miss it, tell us what is wrong and we will correct it. If the corrected work still does not meet that brief, the guarantee covers the pack price you paid.

This covers an important mismatch with the agreed audience, offer, voice, or included work. It does not cover a new direction after writing starts or a particular sales result.

Report a material mismatch within 14 days of first delivery. Give us the chance to correct it, then request a refund within 7 days if it still misses the brief. Covers the pack price, not membership or third-party costs. No sales or performance guarantee.

Before you hand it over

The practical
questions.

The things you need to know.
Still have a scope question?

Are you designing or building my website?

No. The core pack is homepage copywriting. You or your website builder handles design and implementation. An optional HTML Starter can be purchased after the copy is approved. It is not a hosted site or a ready-made platform theme.

Can I use the copy for a client?

Yes. White-label use is included. One person should own the brief and send consolidated feedback. The optional agency plan is not required for client work.

Do I need a finished brief?

No. Rough notes are fine, provided the business, intended reader, offer or purpose, and desired action are clear. Send existing material and explain any sections or wording that must stay. We confirm readiness or explain what is missing before writing.

When will I receive it?

Within one business day of receiving your brief, we confirm it is ready or tell you what is missing. The first version is due within three business days after acceptance. We confirm your delivery date before writing. Your round of changes is returned within two business days of accepted feedback. Time waiting for your replies is additional. Your accepted order confirms the delivery date.

What happens if I need changes?

One consolidated round within the accepted brief is included. Send all feedback together within the 14 calendar days of first delivery. A different main offer, new audience, or extra pages is new scope. Errors introduced by Thriveful do not use the included revision round.

Can you work within my existing sections?

Yes, within the pack’s limits. Tell us which sections are fixed and where the structure can change. We can work from an existing homepage or organize the copy around an agreed section order. The pack covers up to eight sections and 1,200 words total, including up to four FAQs.

How is AI involved?

AI assists with organizing data. Thriveful takes responsibility for writing, editing, and human review before delivery. You confirm business facts before publishing.

What does the guarantee cover?

An important mismatch with the brief we accepted. Report it within 14 calendar days of first delivery and allow us to correct it. If the corrected work still materially misses that brief, request a refund within seven calendar days of the correction. This covers the pack price actually paid, not membership fees or third-party costs. It is not an unconditional satisfaction or performance guarantee. .

How does agency membership work?

$199 per month, plus $299 for every homepage pack during an active paid membership. Membership and packs are separate purchases; no packs are included. Two packs total $797, saving $201 compared with buying separately. Three total $1,096, saving $401, or about $365 per pack including membership. Seven total $2,292, saving $1,201. No purchases still means a $199 membership charge. There is no monthly order-count cap, but fulfillment is subject to capacity. Cancel before renewal to stop the next charge; current paid-cycle benefits and purchased deliveries remain available. All amounts USD before applicable tax.

Will the copy increase sales or enquiries?

We write to help people understand what you offer and what to do next. That may mean an enquiry, booking, purchase, or finding the right information. We do not promise a measured increase in sales, engagement, or time on site. Your offer, traffic, design, and implementation also affect results.

What happens to my brief and AI data?

Our policy does not permit training AI models on your project content, resale, or use in another client’s work. Necessary AI and service providers may process limited data to deliver your order. Retention and deletion follow the policy below. See the full data-handling explanation.

One less thing between you and launch

Feel proud to share your homepage.

Clear on your value. True to your voice. Ready to give the right people a reason to act. Bring your notes or existing page, and we’ll write the homepage copy for your business or client.

Get my homepage written · $499 Review the scope and what happens nextHuman-reviewed. One revision. Brief-fit guarantee.